ƚX\ 8   ''  ' ' Times New Romanwgw  -----"System  -'- --- 2 R Rather than pursuing planned geographic expansion, the firm merely goes wherever 7%)%)%)*) )))*%))%*)%*)%*)%%)*%) *))%??%%()*% :)%%)%B2 L'their established clients happen to go.)%% %* )%*%%) )%**%)*)*----'- - f2 ?Multinational, 'blue-chip' clients with broad, industrial base.J))%*)%*)%%)*%%) :)**%*)*) %*% %------'- X--- {2 MActively seeking and pursuing opportunities following a systematic strategic ;%)%( %%)))%)**) )))****))% **:))% ( %?%% %%)%2  approach.%***%%)----'- .`- ]2 d9Merely responding to opportunities when they are offered. J%%(% **)*))*****))% :)%))%(%%*%%*------'- 6--- :.2 :XFocus required due to limited resources or in order to ensure firm wins right type of .*%) %*)%**)%*?%*% *)%% *)**%*%) )%?:) ))(*%*.2 work.:*)------'-  --- 2 TThe importance of identifying and targeting areas around the world where there is a 4)%?**%)%%**%)())%)*%)%))%%% %*))*)%:**:)%%)%% %B2 z'lot of activity and many opportunities.**%%)(%)*?%)(****))% -----'- -- 2 ZUsing existing (one-off) project as a basis for attempting to establish a more definitive < ))%) ))*)%***%%% %*%  *%%?*))*% %* )%?*%*%))%02 Ppresence in a given region.*% %)%%)%))%)%)*)----'- - 2 TDifficulties of setting up an office from scratch and seeking work once established.<%)% * %)))*%)*%%*? %%%)%)* %%))):*)*)%%% %* )%*----'- \- .{2 MRelevance of and/or difficulties associated with working for local clients.7%%)%)%%*%)***%)% % *%%%*:):*)))**%%%%) .------'- 2 d--- 2 hVRelationship marketing, where close personal relationships are used and built upon in 7%%*) )*?%)%)):)%%%* %*% *)%%%*) )* %%) %*%)**))**))*2 order to bring in work.**%**))):*)------'-  : --- > .2 > TImportance of identifying and assuring a safe and reliable source of funding when ?**%)%%**%)())%)*% )))% %%%)*%%*% *)%%*))*)):)%).%2 embarking upon work.%?*%))))**):*)----'-   - 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