Mars Needs Women: Digital Agency and The Death of Fashion
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Who this event is for
Location
CLC.1.12, Clerici Building, Headington Campus
Details
This is a guest lecture on fashion advertising and digital culture from brand strategist Elisha Moore.
Who is allowed participation in the fantasy fashion purports of offer? This cross-disciplinary discussion will investigate the profound and complicated aspects of fashion communication, including how it affects identity, shapes perceptions in a youth-normative culture, the physiological and social impacts it brings, and what it all means for brands.
Elisha Moore - (MA, American University of Paris)
As a brand strategist, creative director and writer, Ms. Moore works with clients ranging from small start-ups to Fortune 500 corporations, developing authentic, relevant and well-differentiated brand platforms for the global market. Prior to co-founding her own agency, she held director and management positions at such distinguished firms as Sibley/Peteet, Y&R, Hal Riney & Partners and EvansGroup (Publicis). Her 20+ year client roster consists of over 80 brands, including American Campus Communities, AMD, Kodak, HP, General Motors’ Saturn cars, SXSW and Apple, among many others. Ms. Moore holds a B.S. in Advertising from The University of Texas at Austin and an M.S. in Global Communications from The American University of Paris.