Marketing master class: Business influence in the social media age

This event has now finished. Please see our events website for details of upcoming events at Brookes.

social media author Mark Schaefer

Who this event is for

  • Business community


Wheatley Campus, Wheatley


Social media has turned market power on its head, from carefully crafted marketing messages, to ever evolving, public conversations with a new breed of market influencers. This practical master class at Oxford Brookes University Business School will describe who the new influencers are and how companies are beginning to tap into the powerful new trend of ‘influence marketing' to create surprising new business benefits.