Meet The FUEL Award 2021 Winners!

The FUEL Awards programme 2021 concluded on a live virtual pitching event on 25th March, which saw 9 entrepreneurs awarded funding.

The virtual event saw 11 entrepreneurs from the FUEL programme pitch their business ideas in front of a live audience and panel of esteemed judges in hopes of getting their hands on £2000 funding to support the growth and scaling of their ventures.

All 11 pitchers have spent the past 8 weeks on the FUEL Awards programme, a business scale up programme sponsored by Santander Universities and facilitated by Mike Foster of The Entrepreneurs Mentor.

Across the past few months, attendees of the programme have tuned in to live webinars, and weekly sessions. Each week the attendees were joined by different mentors from across sectors who shared valuable advice allowing our entrepreneurs to take their business to the next level.

On the night, we saw over 50 people from across the globe tune in to support our entrepreneurs, along with our four expert judges:

• Lydiah Igweh, Director of Enterprise Support

• Simon Poulter, Relationship Manager for South East Santander Universities

• Abeed Janmohamed, Founder and Director of Volando and Brookes Alumni

• Dr Sheen Gurrib. Co-founder of ReShape Co., Founder of Project Access for Refugees.

The judges granted 9 FUEL Award prizes, each of £2000,  on the night to the following businesses:

Adam Moriarty - Green & Juice
Green & Juice is a new purpose driven, healthy lifestyle brand which provides a greener and healthier, fast casual dining experience aiming to make living a healthy lifestyle easier.

Andrea Kovacevic - Her Empire Lifestyle
Her Empire Lifestyle is on a mission to inspire and empower females with stationery to motivate women to level up in all aspects of life. 

David Onaolapo - Daffduff Studios
A studio dedicated to creating high quality digital media for creative personal and commercial purposes.

Jane Jasmine Saword - Her Packages
Her Packages sell handmade African jewellery and accessories with 10% of the funds raised used to buy reusable sanitary products for school aged girls across Africa.

Johannah Fening - Hug Hampers
Hug Hampers provides thoughtful, ethical and diverse products for various occasions for the giver and receiver to experience together. 

Kevin Paraiso - DOLKREY
Dolkrey is a unisex fashion clothing brand, that mix africain culture, European streetwear up-cycling technique & modern art too create bold fashion items.

Matilda Oram - Forage Drinks LTD
Forage Drinks is a premium, sustainable, British cocktail company showcasing the quality of ingredients we have in our nation and providing consumers with unusual flavour pairings.

Rachel Hammond - Edge
Urban Food Production Toolkit, a pack of cards to enable Urban Designers etc to incorporate food within their designs.

Sam Maddock - Sustainable Urban Solutions Limited
A sustainability consultancy delivering compliant low-energy buildings in the UK's commercial building sector for new-build and refurbishment schemes.

On the night, Ruth Obediah’s ‘BraidsCentral’ walked away with the People’s Choice prize, which saw the live audience vote for their favourite pitch of the night. She received a package of business support.

All those who were not awarded funding on the night have been given feedback and are invited to join us for our third cohort this summer. 

If you want the opportunity to pitch in the Summer cohort, join our FUEL Awards Programme 2021. Find out more and apply now!