HEIF Knowledge Transfer Marketing Fund

  • Could you benefit from funding to market your products and services?

    The HEIF Knowledge Transfer Marketing Fund is a central marketing fund, managed by the Research and Business Development Office for staff in all academic faculties within the University.

    2013/2014

    You are invited to submit applications by Friday 10th January 2014 to receive a decision by Friday 31 January 2014. Funds may be available for applications beyond this date, but you are advised to apply as soon as possible.

    Applications for funding to support the marketing of knowledge transfer activity can come from all disciplines and can be made by individual academics or research groups.

    The fund will support marketing activity designed to promote and market your products and services including (but not limited to): marketing literature, contact generation, commercial conference and exhibition attendance and other sales activities.

    The majority of projects funded will be in the region of £500 - £3,000.  The funding of only a small number of larger marketing plans will be considered, of a value of between £3,000 and £10,000.

    Please note that funds allocated in this round must be spent by 31 July 2014. 

    Completed application forms should be submitted to the Research and Business Development Office for the attention of Susan Bouffler, Business Marketing Officer.

    Important exclusions and guidelines

    • It cannot be used to fund attendance at academic conferences (although it can be used to fund attendance or participation at industrial conferences)
    • HEIF5 projects that have not yet completed will not be eligible for funding
    • The fund cannot be used to promote courses that are part of the university’s core curriculum, but it may be used to promote CPD that does not attract CATS points
    • The fund is not intended to be used to promote Workforce Development (Employer Engagement) for which separate funding is available
    • All marketing materials developed must conform to the Oxford Brookes University visual identity guidelines.
    • Although the fund is not intended to be used to create new web sites or develop existing web pages, this activity may be considered where it forms an integral part of a marketing plan.