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The Communication (or Comms) Plan forms part of the PID at Stage 3: Planning of the project lifecycle and working towards approval at Gateway 3: Initiation.
The Project Manager is responsible for the preparation and production of the Communication Plan (Comms. Plan). A useful starting point to the production of the Comms. Plan is to transfer relevant information from the Project Brief and Business Case on key stakeholders to be associated with the project. The Project Manager must actively engage with the Media and Communications team, Brookes Press Officer (where appropriate) and other key stakeholders to gather the relevant input to support the Comms. Plan. Before going to the Board for approval, the Project Manager must obtain the Project Sponsor/Executive sign-off.
The Comms. Plan is an important part of the project lifecycle as it identifies all project stakeholders and the purpose, means and frequency of communication between them and the project. This includes, internal and external communications, reporting and governance communications and media communications. Stakeholders include all those with an interest in the project and the outcomes of the project, all those on whom the project may have an impact, and all those who perceive themselves to be someone on whom the project may have an impact.
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