Josh Shires came up with his idea for the Musicase – a sleek iPhone case that will stop you from losing or tangling your headphones ever again – together with fellow entrepreneur James Griffiths whilst studying at Brookes. Together they formed Mous to bring this product to the world.
"At the start of my journey many people said to me ‘no one will buy that’, ‘no one will invest in that’ and many more negative comments. If I'd listened to them, I would have never achieved what I have. Instead I followed my gut feeling.
But, it can be a hard balance to get right. No one will see the vision you have and you have to stay resilient and strong. Sometimes though, people are right, and you need to know when to pivot and change direction.
The Brookes voluntary entrepreneurial class helped me to find that balance.
Even after I left university, I kept in touch and got advice and support from the Brookes business development team.
I received help with my business plan and, even after I left the university, I kept in touch and got advice and support.”
Josh Shires studied Mechanical Engineering BSc