Business School students pitch their start-up concepts to senior leaders

Business School student group pitching their business concept.
Business School student group pitching their business concept.

More than 54 Oxford Brookes Business School student teams have put their creative and entrepreneurial skills to the test.

They pitched their start-up business plans to 11 panels of senior business leaders and Oxford Brookes academic staff on Thursday 2 May.

Students who have been studying the ‘Entrepreneurial Business Management’ double honours module worked in teams to develop new venture plans, including a 5-year business valuation based on discounted cash flow and then present the plans to potential "investors”.

Although money is not exchanged in the pitching rooms, many previous students  have eventually started the businesses they pitched after graduating from Oxford Brookes.

Business plans were delivered on a range of exciting concepts that included a comprehensive AI platform, offering guidance on AI research for students and professionals. A start-up billed as an Airbnb for office space to small and midsize businesses (SMBs) was also pitched. 

Oxford Brookes Business School embeds the three ‘Es’ (Enterprise, Experiential Learning, Employability) into the curriculum across all teaching and learning to ensure our students are in a strong position when they embark on their next career steps. Our mission is to ensure our students reach their full potential and the Investors Panel Day is just one of the many activities students can engage in to enhance their enterprise and employability skills.

Business School graduate and panellist, Adam Moriarty (2021), has now started a Brand Incubator called thehubb that partners with companies in the health, fitness and wellbeing space to build their brand, engagement and drive sales.

He said: “It’s been quite symbolic to come back to Oxford Brookes to offer insight and value to students who are starting a business at such a young age.”

Ross Jordan, Programme Lead for undergraduate Business and Management programmes commented: “It is a fantastic experience and opportunity for so many students to pitch their new business ideas to such a great group of enthusiastic entrepreneurs, investors, and colleagues. A truly great way to complete their degree.” 

Dean and Pro Vice-Chancellor, Professor Tim Vorley OBE added “This annual event at the end of the academic year always has a tremendous buzz! With over 45 professionals and business people forming the judging panels alongside our academics it is an excellent opportunity for students to hone their presentation skills and get feedback on their business concepts!”