International Hospitality and Tourism Management (Final Year Entry)

Year 1

Compulsory modules

• Business Analytics for Hospitality and Tourism

  This module enables students to understand the content, importance and relevance of business analytics and data visualisation in business decision-making with a focus on the hospitality and tourism industry. It will provide the key concepts, knowledge and methods combined with extensive opportunities to develop hands-on skills for applying business analytics and data visualisation to managerial decision-making.

• Critical Enquiry Research Project

  The aim of the module is to provide an opportunity for students to engage in an independent research project. This culminating module draws together research skills developed earlier in the programme to support students to develop an extended study.  The project includes designing and implementing an investigation which takes account of multiple and possibly conflicting stakeholder objectives; applies suitable research approaches in an ethical manner; and communicates, using suitable technologies, with the intention of making recommendations for practice.

• Entrepreneurship and Creativity Enterprise in Hospitality and Tourism

  During the module, students will learn about what is involved in being a successful entrepreneur in the Hospitality and Tourism industry sectors and learn techniques to foster creativity and innovation. This module provides an experience centred around the potential for venture creation but also takes students to consider a wider role of creativity and enterprise in the workplace, helping them broaden their perspective on the role of creativity and enterprise in a variety of settings.

• Essential Skills for Academic Success

  The module provides students with the opportunity to acquire and develop a range of skills essential to their academic success. Students are introduced to essential academic skills and given the opportunity to practise them.

• Food, Drink and Culture

  In this module students explore complex relationships between food and drink, individuals and societies. They analyse a variety of factors that shape these relationships and examine their consequences for health, the environment, the distinctiveness of cultures, and the cohesiveness of communities. This module encourages students to think more critically and to argue convincingly about the extensive implications of food and drink-related practices for society.

• Managing Careers

  This module aims to develop students’ knowledge of the theory and practice of career management.  Students are required to demonstrate critical insight into their own knowledge skills and experience and consider how this might allow them to manage their post-graduation career.  Students explore self-assessment techniques for understanding career preferences and are required to assess their own skills, abilities, personality preferences, motivations and interests against those required for effective graduate employment in their chosen sector.

• Tourism Impact Analysis

  The module provides insight into a range of impacts associated with tourism and tourists on the environment, economy and society. The module will introduce approaches to impact assessment and management utilised to measure and mitigate against negative impacts and increase positive ones. Students will learn about approaches to making tourism work for nature and communities, to generate profit and value beyond narrow economic notions, considering externalities and leakages.