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Marketing Communications Management
Develop your knowledge and skills with our Marketing Communications Management MSc.
This is a conversion course designed for students with limited marketing experience. However, if you have some marketing background you can develop your knowledge and skills particularly in the following areas:
- brand communication strategies
- the use of branded and content management
- and the more traditional methods such as advertising and public relations.
You will work on live projects for real clients. And if you start in September you can opt to take a year's paid supervised work placement in a marketing role. This work experience you will prepare you for your future career in areas such as:
- public relations
- social media marketing
- influencer marketing
- branded content
- content marketing
- media planning.
Our graduates have found employment with large brands such as; Amazon, Jaguar, KPMG and LinkedIn. As well as agencies such as; BBDO, Havas, JWT and M&C Saatchi.
How to apply
Questions about fees?
Contact Student Finance on:
Questions about fees?
Fees quoted are for the first year only. If you are studying a course that lasts longer than one year your fees will increase each year.
Please be aware that some courses will involve some additional costs that are not covered by your fees. Specific additional costs for this course, if any, are detailed below.
Financial support and scholarships
Learning and assessment
You will study a series of compulsory modules, including a module which will help you develop your professional and academic skills. You then choose either a dissertation or client project.
If you start in September, you can choose the sandwich mode, which gives you the opportunity to apply for one year's paid supervised work experience in a marketing role.
There are two research clusters in the International Centre for Coaching and Mentoring Studies and the Centre for Diversity Policy Research and Practice which relate to this subject:
After you graduate
The MSc Marketing Communications Management Programme provides essential knowledge through the core modules:
- Introduction to the Principles of Marketing
- Understanding Customer Behaviour
- Digital and Social Media Marketing Strategy
- Research Methods for Events
- Marketing and Professional and Academic Development.
The programme further develops specialist content through:
- Brands and Marketing Communications,
- Strategic Brand Management
- Content Marketing Management
- Dissertation or Client Project.
This learning enables our graduates to choose career pathways in a range of marketing generalist and specialist areas as follows:
Marketing/Business Sector (which covers both Business to Business and Business to Customer disciplines)
- Marketing Communications
- Communications Agencies (e.g. Advertising, PR, Media, Digital, Integrated, Social Media)
- Market/ Marketing Research
- Business Consultancy
- Retailing (online/ offline)
- Customer Relationship Management
- Ethical/ Green Marketing
- Non- Profit Organisations
- International Marketing
- Johnson & Johnson
Our graduates positions in marketing communicaitons are:
- communications manager
- advertising manager
- public relations executive
- media planner
- media buyer
- content marketing executive
- marketing researcher
- customer relationship manager
- strategic planner
- creative planner
- partnership manager,
- sponsorship coordinator
- account manager
- social media executive
- sales manager
These roles are across commercial and non-commercial sectors as well as communications agencies. In addition, some of our students go on to start their own companies..
We have strong relationships with companies in a range of industries that inform the programme design and delivery, and provide opportunities for placements and employment. Our Careers Service helps students gain the ‘competitive edge’ when applying for jobs by offering help with CVs, and mock assessment centres and interviews.
Programme Changes: On rare occasions we may need to make changes to our course programmes after they have been published on the website.
For more information, please visit our Changes to programmes page.