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International Hospitality and Hotel Management
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UCAS code: N850
Start dates: September 2023 / September 2024
Full time: 3 Years, or 4 if a work placement is chosen
Part time: Up to 8 years
Department(s): Oxford Brookes Business School
Master the skills to manage international hotels and leading hospitality companies with our BSc (Hons) International Hospitality and Hotel Management. The programme is designed to equip you with theoretical knowledge and practical skills that can be applied in a range of sectors within or closely linked with the hospitality and hotel industry such as:
- hotels and restaurants
- food and beverage
- airlines and cruise lines
- travel and tourism
- meetings and events.
The programme offers a comprehensive overview of the composition, scale and scope of the industry and captures the key trends that transform the industry today. For example, from a greater emphasis on sustainability and responsible management to social equity and from investing digital innovations to encouraging entrepreneurship.
Why Oxford Brookes University?
Ranked 3rd in the UK and 24th in the world
Hospitality and Leisure Management Programmes,
QS World University Rankings 2023
Free language courses
Free language courses are available to full-time undergraduate and postgraduate students on many of our courses, and can be taken as a credit on some courses.
You may be able to go on a European or international study exchange while you are at Brookes. Most exchanges take place in the second year. Although we will help as much as we can with your plans, ultimately you are responsible for organising and funding this study abroad.
This programme has been designed to provide a coherent and coordinated approach to progressive achievement of the graduate attributes that are necessary for a career in hospitality and hotel management and for postgraduate study. Hospitality and hotel management is core across the programme with subject specific modules being offered at levels 4, 5 and 6.
Learning and teaching
With a strong vocational focus the programme incorporates live projects and practitioner involvement in the delivery and assessment of the modules. There is a mix of academic and practitioner input into teaching, assessment and feedback where possible.
Practitioner involvement may work on a number of levels, through guest speakers, input into assessment task design, and assessing and feeding back to students on their problem-solving approaches and the practical viability of the solutions they devise.
Assessment tasks take a variety of forms, reflecting students’ varied learning styles, the programme’s learning outcomes, and the demands of an enquiry-based learning approach, including:
- individual and group assignments
- case studies
- participation in product design
- and occasionally, time-restricted assessments.
The need for formative assessment early on in the programme of study, and, indeed throughout the programme is recognised fully, together with the value of feed forward opportunities provided by the programme structure. Face-to-face feedback is used to supplement written feedback on at least one module at each level.
Building Professional and Academic Skills for Success
This module will provide you with effective personal and professional skills on which to base your academic study and professional careers in the tourism, hospitality and events industries and is an integral element of the transition to University learning. You will be learning the rules of academic study, acquiring and developing skills to support both your academic and professional career.
Delivering Experiences of Tourism, Hospitality and Events
This module introduces you to the practical aspects of designing and delivering live experiences and there is a focus on developing understanding of the links between strategy, decisions and outcomes for an experience and its stakeholders.
Developing and Planning Experiences
This module introduces you to the theoretical and contextual aspects of developing and planning memorable experiences, preparing you to organise your first experience industry products. The module also gives you the opportunity to explore planning for sustainable and responsible practice.
Global Industry Contexts in Tourism, Hospitality and Events
This module aims to introduce you to the context within which the highly dynamic international tourism, hospitality and events industries operate. This includes a comprehensive overview of the composition, scale and scope of the industry. Historic, current and anticipated trends, developments and challenges will be examined, not the least in the light of the UN principles of sustainable development.
Management in International Tourism, Hospitality & Events
Every aspect of the business such as management, marketing and finance is based on key techniques. In this module we will introduce these to you with a specific focus on the business realities in tourism, hospitality and events. The techniques from the basic building blocks of academic knowledge are essential to the student experience.
The Experience Economy
The experience economy, comprising the tourism, hospitality and events industries, has significant positive and negative effects on places. This module introduces the Experience Economy via a set of in-depth case studies, focusing on specific places. In each case study you will be introduced to a specific Experience Economy example, including at least one international event, one tourism destination and one hospitality industry case. The module will include short field trips and site visits, some virtual, including at least one aspect of Oxford’s significant visitor economy, and one international case.
Creativity for Marketing
The aim of this module is to introduce you to the concept of creativity and its role within a marketing context. You will explore creativity in general terms and how it manifests within marketing practice. You will also have an opportunity to develop your own creativity skills in relation to a range of marketing scenarios and audiences.
Digital Technology and Maths for Business
The module introduces foundations of business information management to understand the potential of digital technologies. You will gain essential numerical, modelling and IT-skills, and will learn to manipulate data in order to create meaningful and user-friendly management information. These skills are taught in a business and problem-oriented way, using simplified business problems, combining several skills for each problem.
Global Business Communications
This module aims to equip you with the skills needed to communicate effectively as a manager in a global environment, highlighting the importance of intercultural exchange as central to modern business and organisational practice. The module is an introduction to the use of oral and written communication in an international context using a variety of supporting technologies and formats.
Work, Employment and Globalisation
The module investigates contemporary issues about work, employment and global labour markets, including the changing nature and organisation of work, inequalities at work, migration and labour mobility, identity at work, and the digital economy. These issues are examined from multiple levels (including institutional, organisational and individual) and theoretical perspectives.
In this module you will learn all that is needed to create a hospitality experience, with a specific focus on experiential learning. The first part of the module will involve the planning and preparation of a hospitality event.
This module builds upon tools, techniques and knowledge gained through first year professional development and management modules, and aims to further develop and prepare you as a future manager, responsible for people in your work teams.
Marketing and Digital Transformations
This module introduces you to the core principles of marketing within the current digital environment. It is designed to help you develop an understanding of the current changes in digital marketplaces and the need to adapt Tourism, Hospitality and Events products and services for those markets.
Methods of Research in Tourism, Hospitality and Events
This module will train you in critical research methods, used in the industry to provide the foundations for evidence based decision making. It covers qualitative and quantitative methods, as well as the background knowledge that underpins research efforts.
Placement Search and Preparation (Compulsory for sandwich mode)
This module provides you with practical guidance and support as you undertake a placement search, and helps prepare you for the placement experience and its related assessment requirements. It integrates with other employability related learning experiences, including co-curricular activities, which you may be undertaking.
Professional Skills and Preparing for Employability
This module builds on the professional skills from the first year module Professional and Academic Skills to prepareyou for employment. It allows you to reflect on your experience and become increasingly self-aware about the skills necessary to gain employment in the tourism, hospitality and events management industry as you work through your live projects.
Revenue Management and Financial Essentials
Managing revenue effectively is of ultimate importance to maximising value and profit for the Hospitality, Tourism and Event industry. Management of revenue involves a co-ordinated application of a range of financial, operational and marketing skills, ranging from price determination, demand forecasting, customer value perception, inventory control to channel distribution management. This module covers all these topics and offers a holistic insight into Revenue Management from a combined financial and customer-centric approach.
Business Strategy for Competitive Advantage
In this module you will develop knowledge and critical understanding of the classical principles of business strategy through exploring the question 'How should organisations compete to achieve sustainable, competitive advantage in today's global business environment?’ In answering this question, the potential of an organisation to create value through effective exploitation and development of internal resources and capabilities is examined using well-established analytical tools, along with the links between the organisation and the external environment within which it operates.
Creativity and Innovation
This module aims to provide the underpinning theory, concepts and some basic skills to understand and engage in the processes of creativity and innovation. It uses a holistic approach to look at this subject from a variety of angles such as from an academic perspective, an organisational perspective, a management consultancy perspective, and an entrepreneurial perspective.
Environmentally Sustainable Business
This module seeks to equip you with the skills needed to respond to the environmental sustainability challenges facing society and businesses. As such, it is an exemplar of the School’s commitment to the United Nations Principles for Responsible Management. The module discusses key environmental issues such as global warming, pollution, biodiversity loss and freshwater depletion and the role of business in causing as well as responding to such issues.
Independent Study in Business
This module provides an opportunity for independent study on an approved topic, that relates to your programme learning outcomes and which is conducted under supervision.
This module explores and critically analyses theories and models and frameworks of tourist behaviour drawn from a range of social science disciplines such as anthropology, sociology, psychology, geography and politics.
Wedding Planning and Celebratory Events
This module considers the socio-cultural origins and place in society of a range of celebratory events including weddings, anniversaries and celebrations of birth and death. The role of celebratory events in society and their dynamic nature is studied. You will have the opportunity to critically review the religious, ethnic and social associations of such events in various settings and consider and apply the key practical and creative requirements of designing and staging such events.
Year 3 (optional placement year)
Supervised Work Experience
This module helps you to develop the competencies required by graduate employers. You'll undertake a placement in a hospitality, tourism, and events organisation to give a significant length of time to experience the realities of work. Learn more about how Oxford Brookes Business School supports students secure a work placement.
Year 4 (or year 3 if no placement)
Consultancy, Study Project or Dissertation
The module offers you the opportunity to engage in a concentrated piece of work. You will use the skills acquired in your previous studies to apply in a set of options for research both more abstract and applied, and include the option to do a consultancy project.
Leadership & Professional Development in Tourism & Hospitality
This final year module builds on the level 4 and level 5 engagement to support the development of leadership skills to prepare you for the world of work and continuing professional development. You'll focus on developing professional contacts and preparing a range of media to present to potential employers and professional network contacts.
Optimising Hospitality Operations
This module provides you with fundamental techniques and tools to analyse and improve operational capabilities of hospitality organisations. You will analyse commonly occurring application problems such as hotel/restaurant inventory control, facility layout and workflow problems, process and bottleneck analysis, optimisation models that support hospitality procurement and purchasing functions, labour productivity analysis and regulating waiting times.
Business Analytics for Hospitality & Tourism
This module enables you to understand the content, importance and relevance of business analytics and data visualisation in business decision-making with a focus on the hospitality and tourism industry. It will provide the key concepts, knowledge and methods combined with extensive opportunities to develop hands-on skills for applying business analytics and data visualisation to managerial decision-making.
In a world facing social and environmental challenges this module aims to develop your capacity of to
- make ethically defensible decisions as members of business organisations and of society in general
- understand, analyse and evaluate the ethical propositions of others
- evaluate the ethics of different systemic models of production, distribution and exchange.
Contemporary Consumer Behaviour
This module examines decision-making processes, consumption or product usage and post consumption behaviours. The module is important because the actions of consumers lie at the heart of modern marketing theory and practice.
Contemporary Issues In HRM
This module enables you to review and develop your disciplinary knowledge and research skills within a contemporary global context. You'll enhance your critical skills by reading and reflecting on contemporary issues in human resource management through research papers, contemporary cases and other selected topical sources.
Entrepreneurship and Creativity Enterprise in Hospitality & Tourism
During the module, you will learn about what is involved in being a successful entrepreneur in the Hospitality and Tourism industry sectors and learn techniques to foster creativity and innovation. The module looks at the wider notion of enterprise, beyond a narrow focus on new venture creation.
Financial Decision Making for Hospitality & Tourism
In this module you will analyse and interpret the Annual Report and Accounts of a publically listed Hospitality or Tourism business. You'll also explore how the assets of a hospitality and tourism organisation are effectively managed on behalf of internal and external stakeholders and key techniques of financial decision-making for hospitality and tourism organisations.
Food, Drink and Culture
In this module you will explore complex relationships between food and drink, individuals and societies. You will analyse a variety of factors that shape these relationships and examine their consequences for health, the environment, the distinctiveness of cultures, and the cohesiveness of communities.
Independent Study (S1 or S2)
This module provides an opportunity for independent study on an approved topic, that relates to your programme learning outcomes and which is conducted under supervision.
International Business Strategies in Hospitality & Tourism
This module will explore factors affecting the decisions related to the international business strategies of hospitality and tourism organisations. You will learn methods to evaluate various international expansion modes considering the political, economic and socio-cultural environments of potential destinations.
Perspectives on International Management
This module provides opportunities for developing your competency of managing in a cross-cultural environment. Key aspects of management will be analysed and discussed within the context of academic thinking and illustrated by case studies of contemporary organisational practice. The module focuses on theoretical concepts related to management as well as their practical application.
Tourism Impact Analysis
This module provides insight into a range of impacts associated with tourism and tourists on the environment, economy and society. This includes the study of overtourism and the negative effects it can have on environments and communities.
Please note: As our courses are reviewed regularly as part of our quality assurance framework, the modules you can choose from may vary from those shown here. The structure of the course may also mean some modules are not available to you.
Graduates can pursue a number of exciting roles in the International Hospitality and Hotel Management industry.
- Hospitality Employer Graduate Schemes
- Food and Beverage Management Trainee
- Hotel Manager
- Events Manager
- Catering Manager
Further study options include:
"I enjoy the sessions which involve discussions on hotels and their operations and the different sub-sectors like marketing and sales. I also feel that the connection we have with the faculty and their responsiveness is a big factor."Read more about Chirag
Wherever possible we make our conditional offers using the UCAS Tariff. The combination of A-level grades listed here would be just one way of achieving the UCAS Tariff points for this course.
UCAS Tariff Points: 104
A Level: BCC
IB Points: 29
Further offer details
Specific entry requirements
GCSE: English (grade C/4 or above), Mathematics (grade C/4 or above)
Applications are also welcomed for consideration from applicants with European qualifications, international qualifications or recognised foundation courses. For advice on eligibility please contact Admissions at email@example.com
If you don’t achieve the required tariff points you can apply to join a foundation course, like Foundation in Business or an international foundation course to help to reach the required level for entry onto this degree. Part-time/holiday work within the industry is advantageous, especially for those who wish to undertake work experience abroad.
Please also see the University's general entry requirements.
English language requirements
Pathways courses for international and EU students
If you do not meet the entry requirements for this degree, or if you would like more preparation before you start, you can take an international foundation course. Once you enrol, you will have a guaranteed pathway to this degree if you pass your foundation course with the required grades.
If you only need to meet the language requirements, you can take our pre-sessional English course. You will develop key language and study skills for academic success and you will not need to take an external language test to progress to your degree.
English requirements for visas
If you need a student visa to enter the UK you will need to meet the UK Visas and Immigration minimum language requirements as well as the University's requirements. Find out more about English language requirements.
Many of our courses consider applications for entry part-way through the course for students who have credit from previous learning or relevant professional experience.
Find out more about transferring to Brookes. If you'd like to talk through your options, please contact our Admissions team.
Terms and Conditions of Enrolment
When you accept our offer, you agree to the Terms and Conditions of Enrolment. You should therefore read those conditions before accepting the offer.
International qualifications and equivalences
How to apply
Full time international applicants can also apply through UCAS
Questions about fees?
Contact Student Finance on:
Questions about fees?
Contact Student Finance on:
+44 (0)1865 483088
Please note, tuition fees for Home students may increase in subsequent years both for new and continuing students in line with an inflationary amount determined by government. Tuition fees for International students may increase in subsequent years both for new and continuing students.
Oxford Brookes University intends to maintain its fees for new and returning Home students at the maximum permitted level.
Please be aware that some courses will involve some additional costs that are not covered by your fees. Specific additional costs for this course are detailed below.
|Additional costs||Amount (£)|
It’s your responsibility to cover print / binding costs where coursework submission is required. Please note that a lot of the coursework is now submitted online.
|You may choose to purchase books to support your studies. Many books on our reading lists are available via the Library, or can be purchased secondhand.||£20-60 per book|
Accommodation fees in Brookes Letting (most do not include bills)
|£94-265 per week|
Accommodation fees in university halls (bills included, excluding laundry costs)
|£122-180 per week|
Graduation costs include tickets, gowning and photography. Gowns are not compulsory but typically students do hire robes, starting at £41.
Students are responsible for their own travel to and from university for classes. BrookesBus travel is subsidised for full-time undergraduate students that are on a course with a fee of £9,250 or more, or living in an Oxford Brookes hall of residence. There is an administration fee for the production of a BrookesKey.
Funding your studies
Financial support and scholarships
Featured funding opportunities available for this course.
All financial support and scholarships
On rare occasions we may need to make changes to our course programmes after they have been published on the website. For more information, please visit our changes to programmes page.